Loacker’s Digital Video Commercial for Pakistan
We’ve always been proud to highlight our work and how it came to be. We had the pleasure of working with a well-known international brand, Loacker. Deep from the heart of the Italian Alps to Pakistan, they approached us to translate their DVC script from English to Urdu and provide them with voice-over services where
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Battle of the Balance. Return vs Investment
Have you ever been told that in order to achieve the results you desire, you must spend a hefty amount of money on marketing your business? When you make any type of investment, you automatically expect a positive return. It is essential for small businesses and start-ups to understand how their media buying is carried
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Dealing With Negative Reviews
We all know how much getting slapped with a negative review stings. The question is whether you strike back or turn the other cheek. Putting your brand out in public is equivalent to leaving a box of mithai outside for the ants to raid. And trust me, they will eat you up. Every business owner
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Influencer Marketing; What? Who? How? And why?
Importance of Influencer Marketing: With growing competition between similar products it becomes difficult for consumers to distinguish between which product to choose. Be it clothes, edibles or even basic necessities the variety can be confusing for customers hence regular marketing tactics may not be as effective as they used to be. Innovation has led to
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Instagram Stories: They’re equally important!
Since users on instagram have increased over the past couple of years it doesn’t come as a surprise when we say more than 500 million people view Instagram stories on a daily basis. Being one of the most used social media platforms it gives plenty of opportunities for business to grow. A survey showed that
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Marketing Psychology: What do consumers think?
It’s difficult to understand the behaviour of consumers and that is where marketing psychology comes in. It’s basically the science of understanding why consumers make the choices they make. Lets begin with understanding why small businesses should even bother with understanding marketing psychology. Since competition has drastically increased there are various factors as to why
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Facebook Creator Studio: How does it help?
Starting a business or even running one for that matter is difficult especially when you have a lot of things to do. Even though marketing is a very important aspect of running a business, other things also require attention. Seeing big growing numbers in your insights section not only shows that your business is growing
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CMS: THE FUTURE OF WEB DEVELOPMENT
What is CMS? Content Management System (CMS) is a platform which makes managing content and website development a little less strenuous. Web pages usually written in HTML, JavaScript and CSS programming take up a lot of time, one might even call them old schooled techniques. CMS is not only less time consuming but its also
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TANGENTIAL VS TROPICAL
Tangential Marketing may seem like a new concept but when you really think about it, we’re all guilty of using this strategy and the odds are we didn’t even know about it. To begin with, Tangential Marketing also known as organic marketing, is when content is not directly related to the brand itself. It could
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SEO VS PPC
What is SEO? Search engine optimization is the system of optimizing your internet site and webpages to rank withinside the natural outcomes in engines like Google and Bing. The hard component about SEO is which you can’t pay to seem here. Search engines have algorithms that calculate the exceptional and relevance of your web page